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Albert
Boton
Albert Boton became
a graphic designer and a letter draftsman
accidentally. His father, cabinet maker & joiner, intended him for
a career in this noble discipline, but young
Albert only thought of drawing. During a construction
site in a building of the sixteenth district
of which he repairs the windows: the revelation
occurred! In the last floor, an advertising
studio. Between two plane knocks, Albert Boton
got acquainted with them and decides to switch
carriers. After his military service, he learns
the profession within this team and takes Adrian
Frutiger's classes at the Estienne school.
One year later, Albert Boton joins him at the
Deberny & Peignot Foundry. Followed by
a few years of collaboration in the Hollenstein
studio where Albert Boton creates about twenty
exclusive characters for the new Hollenstein
photo titration catalog.
His career continues
as art director in various advertising and
design agencies, such as Delpire (Cacharel,
Citroën, Schlumberger) and Carré Noir where
he is head of the " Cadrat " department
specialized in company visual identity and
on typography (Vichy, Erato, La Salle Pleyel,
Dalloz…) with always in parallel a characters
creator's activity in independent.
During these
years, he also teaches calligraphy and letter
drawing at the National School of Applied Arts
and at the National Typographic Research Studio. |